Bring new customers to your outlets without multiplying your efforts.
When you're trying to attract customers to your stores, you're often faced with the problem of having to run awareness campaigns simultaneously with campaigns to generate in-store visits. But that was before Performance Max. More than just a new advertising lever, Performance Max completely changes the advertising paradigm by reversing the approach. Rather than broadcasting ads on media that have an affinity with its target, Perf-Max will focus solely on those people most likely to come into your outlet. The primary objective is no longer to broadcast, but to identify the right signals and purchase intentions, so as to display only on potential visitors.
In this white paper, you'll discover :
To launch Performance Max campaigns with a drive-to-store objective, you can rely on an advertising solution like The Ramp.
The Ramp is the #1 solution for managing local digital advertising for network retailers and FMCG brands.
By simplifying access to all digital inventory, The Ramp enables the network headquarter, or each individual outlet, to launch local campaigns in line with the brand's catchment areas, creative assets and audiences.