7 mistakes to avoid when managing a network of retailers
At first glance, the marketing of a retail network doesn't seem so different from that of a global brand... And yet...
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What is distributed marketing?
Distributed marketing is a model adopted by advertisers who have both a central (corporate) marketing department and local (distributed) marketing functions.
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5 questions to ask your network manager
How do the world's best multi-site brands deliver an exceptional customer experience?
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Multi-site digital advertising: what the pros know
Which channels are best suited to my audiences?
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How to set up advertisements for a VSE/SME
You want to know how to set up a VSE advertising campaign?
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What is multi-channel marketing?
In recent years, leading retailers have made significant investments in multi-channel marketing. If your brand hasn't done so, the competition surely has...
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Why is local marketing the next big thing?
What exactly is distributed marketing? It focuses on improving collaboration between a company's central marketing function and its locally distributed marketing teams.
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Checklist to animate your franchise network
Advertisers looking for the best digital platform to manage their points of sale and automate their CRM know it:
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